The best TV deals from the Amazon Black Friday sale — these deals are live

UPDATE: Nov. 28, 2024, 9:00 a.m. EST Amazon's Black Friday sale officially started on Thursday, Nov. 21. This story has been updated with details on how long the sale will last, plus new deals on Amazon's brand new mini LED TVs, Hisense ULED and QLED TVs, and new further discounts on Fire TVs that were on sale last week. $697.99 (save $402) $549.99 (save $200) Black Friday being one of the best times of year to buy a TV is knowledge that we were all simply born with, it seems. Where to find those stellar TV deals is less obvious, and for many, is a question that boils down to one thing: Amazon or somewhere else? To be frank, likely the only time Amazon will have the "best" TV deal in any given category is on its own Fire TVs. These, including its Amazon-branded Fire TVs as well as Fire TVs made by TCL, Toshiba, Hisense, and Insignia, get the most attention discount-wise from Amazon during any shopping holiday, and most have dropped to all-time low pricing now that Amazon's Black Friday sale is officially underway. (It finally kicked off on Thursday, Nov. 21, and runs through Cyber Monday on Dec. 2). If you're partial to the Fire TV platform or merely trust Prime shipping the most, Amazon's not a bad place to find an affordable mid-size 4K TV with a smooth interface. There are even more chances to upgrade to a nice Fire TV on sale now than there were during Amazon's October Prime Day sale just over a month ago — Amazon has since debuted several new versions of its Omni TVs, including its very first mini LED TV. Like Prime Day, note that some Black Friday Fire TV deals are still only available to Prime members. SEE ALSO: The best Black Friday streaming deals so far: Peacock, Max, Paramount+, and more For bigger or fancier QLED or OLED models, Best Buy is your best bet. Its selection of large-screen premium options from Samsung, Sony, and LG is much vaster than Amazon's, and that selection isn't riddled with questionable third-party sellers like Amazon's is. Best Buy's