Right-wing influencers pledge to bail out Elon Musk after Apple, Disney, others suspend advertising on X
Apple. Disney. IBM. NBCUniversal. Sony. These are just some of the big companies that have suspended their advertising campaigns on X, the platform formerly known as Twitter, over the past few days. Since then, numerous right-wing media companies and influencers have come together and pledged support for Elon Musk, promising to advertise on X in order to make up for the revenue lost from fleeing businesses. SEE ALSO: Elon Musk wants Twitter / X to replace your bank account. Here's how it'll work. Last week, Elon Musk voiced his support for an antisemitic conspiracy theory that claims Jewish groups are replacing white people with immigrants from minority groups. Musk's endorsement of this conspiracy on X also coincided with a Media Matters for America report that showed how big brands' ads were appearing on pro-Nazi and pro-Hitler content. These two issues combined appear to have created a situation in which many big companies felt they could no longer advertise on the platform. Tweet may have been deleted On Saturday, Seth Dillon, CEO of conservative satire website Babylon Bee, announced that his company would be spending $250,000 to advertise on X in order to support "free speech." Dillon's support for Musk shouldn't be a surprise. Babylon Bee's suspension on then-Twitter was one of the reasons why Musk was interested in acquiring the social media platform to begin with. Shortly after, YouTuber Tim Pool also pledged to spend the same amount on X ads "over the next few months." Tweet may have been deleted Soon, more right-wing media figures and companies followed with pledges of their own, albeit much less than the amounts that Dillon and Pool were promising. Political commentator Benny Johnson, for example, pledged $50,000 in ad spending. Other right-wing creators like The Quartering, Donut Operator, Gavin McInnes, and Elijah Schaffer pledged smaller amounts ranging from $2,500 to $40,000. The controversial Andrew Tate, a "manosphere" influencer who has previously
Right-wing influencers pledge to bail out Elon Musk after Apple, Disney, others suspend advertising on X